THREE TRANSFORM SPOTS REMAINING FOR 2025 | NOW BOOKING OCTOBER
How we close to tripled this wedding florist’s yearly revenue in under 5 months.
frank agency grow wedding vendors, local services & online stores using business optimisations & digital marketing.
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Folea, a wedding & event florist was in the start up phase looking to take their business to the next level. They approached our agency with the goal of growing their business using Facebook and Instagram ads (Meta Ads).
Folea had successfully booked 12 weddings for 2024, and hoped to beat this number in 2025.
We started with an audit, analysing the website and customer journey.
Before diving into the ads, our team analysed Foleas website and customer journey. We made some suggestions to improve the conversion rate of her enquiry form, and some further site improvements to make Folea appear more trustworthy and luxe. They were also connected with our design partner for a rebrand. We then launched a comprehensive Facebook and Instagram advertising campaign in August 2024. We used a range of testing strategies that we have perfected over the past 8 years to ensure optimal performance.
Founder, Alana’s, passion was sculptural floral displays using more than just flowers, but she was often unable to share her talent as she had attracted more ‘classic’ style clients so far. We focused on creating ad campaigns that showcased her most exotic work, with bold copy attracting couples with a unique vision. We ran multiple ad sets with different creatives and copy to see what resonated best with their audience.
Alana // Founder of Folea
We close to tripled folea’s yearly revenue in under 5 months
Within the first 2 weeks of our partnership, Folea had quoted 5 of the biggest jobs they had ever received. Not only did we increase bookings and revenue, but Alana was attracting her dream clientele. Our testing strategies allowed us to identify the most effective ad sets and targeting options, resulting in a significant increase in bookings.
By December 2024, Folea had 30 weddings booked for 2025. Almost triple her bookings for 2024, before the year had even begun.
Folea has since purchased a brand new van & commercial fridge
With the new influx of revenue, Alana has been able to continue to invest in her business, purchasing a new van and fridge to assist with her busy 2025. The bookings are still rolling in, and we can’t wait to see just how big this year is for Folea.
DIY or let us do it for you!
If your budget doesn’t allow for an agency just yet, we have some free and paid resources to help you DIY your marketing. Scroll down below to check out our checklists and online course.
If you are ready to leave your marketing to the professionals, book a free discovery call. This is not a sales call, we will chat more about your business, and find out if we are the right fit for each other.
ALANA // Founder of Folea
This is the exact three part checklist we go through inside our agency before we even begin to run ads for a client.
Click the button below to get your free copy.
These are the checklists our staff follow on a weekly, fortnightly and monthly basis to keeps our clients Facebook & Instagram Ads performing and growing.
Frank About Business is a 10-module program that teaches you how to leverage multiple marketing channels to grow your business. Unlike other courses, we will actually show you the techniques we are using inside our marketing agency.
our team are experts at analysing a business and using facebook & instagram ads to catapult the revenue of online stores.
INCOME DISCLAIMER: The sales figures stated above are sales figures from the results we achieved for our client. Results are not typical. We are not implying that you will be able to duplicate these results and are using these references for example purposes only. Your results will vary and depend on many factors…including but not limited to your product, background, experience, and work ethic. All business entails risk as well as massive and consistent effort and action.